The Design Thinking Toolbook (Libro en Inglés)

$ 2,654.00
ISBN: 9781119629191
por Vintage
Contraportada Praise for THE DESIGN THINKING TOOLBOXDesign thinking is hot! This toolbox will help you see how many different and creative ways there are to approach any new market opportunity.--MIRKO BOCCALATTE, COO, Ferrari F1 TeamThe Toolbox is an outstanding and easy to follow introduction to the most powerful design thinking methods and tools.--PATRICK VAN DER PIJL, CEO of Business Models Inc., and author of Design a Better BusinessThe authors offer a practical handbook for developing a new mindset in enterprises and encouraging innovation. Let yourself be inspired by this creative toolbox for design thinking!--PROF. YVES PIGNEUR, University of Lausanne, co-author of Business Model GenerationThe Design Thinking Toolbox presents the most important tools and methods in the design thinking cycle. Based on the largest international survey on the use of design thinking tools, this book includes explanations of the most popular design thinking methods from experts in the field. Simple instructions, expert tips, templates, and pictures of the application make The Design Thinking Toolbox a valuable resource, especially for beginners in design thinking. It is suitable for design thinkers who want to get familiar with the tools quickly and comprehensively. It is the ideal complement to the international bestseller The Design Thinking Playbook. How to use the Design Thinking ToolsA practical guide to make innovation happenThe Design Thinking Toolbox explains the most important tools and methods to put Design Thinking into action. Based on the largest international survey on the use of design thinking, the most popular methods are described in four pages each by an expert from the global Design Thinking community. If you are involved in innovation, leadership, or design, these are tools you need. Simple instructions, expert tips, templates, and images help you implement each tool or method.Quickly and comprehensively familiarize yourself with the best design thinking toolsSelect the appropriate warm-ups, tools, and methodsExplore new avenues of thinkingPlan the agenda for different design thinking workshopsGet practical application tipsThe Design Thinking Toolbox help innovators master the early stages of the innovation process. It's the perfect complement to the international bestseller The Design Thinking Playbook. Biografía del autor Authors Michael Lewrick, Patrick Link, and Larry Leifer make use of the design thinking methods and tools presented here in their daily work. They teach design thinking at universities and practice design thinking with companies and start-ups. For all three, the design thinking mindset takes center stage in their activities, and The Design Thinking Toolbox supplements this mindset with tools that can be adapted for various scenarios.

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  • Editorial: Vintage

  • Autor: Lewrick, Michael