From Mike Michalowicz, the author of PROFIT FIRST, CLOCKWORK, and THE PUMPKIN PLAN, comes the ultimate diagnostic tool for every entrepreneur.The biggest problem entrepreneurs have is that they don't know what their biggest problem is. If you find yourself trapped between stagnating sales, staff turnover, and unhappy customers, what do you fix first? Every issue seems urgent -- but there's no way to address all of them at once. The result? A business that continues to go in endless circles putting out urgent fires and prioritizing the wrong things.Fortunately, Mike Michalowicz has a simple system to help you eradicate these frustrations and get your business moving forward, fast. Mike himself has lived through the struggles and countless distractions of entrepreneurship, and devoted years to finding a simple way to pinpoint exactly where to direct attention for rapid growth. He figured out that every business has a hierarchy of needs, and if you can understand where you are in that hierarchy, you can identify what needs immediate attention. Simply fix that one thing next, and your business will naturally and effortlessly level-up.Over the past decade, Mike has developed an ardent following for his funny, honest, and actionable insights told through the stories of real entrepreneurs. Now, Fix This Next offers a simple, unique, and wildly powerful business compass that has already helped hundreds of companies get to the next level, and will do the same for you. Immediately. "As a fellow business author, I rarely read anything in my own genre—but I make an exception for every one of Mike's books. I always go away feeling educated, challenged, and fired up to make improvements in my business. (I'm still not going to wear a vest, though.)"-Chris Guillebeau, author of The Money Tree and Side Hustle“Mike is a genius.” -Don Miller, author of Building a Story Brand “Similar to the human body, a business has specific needs for it to grow healthily. Fix This Next explains the make-up of your business and how to pinpoint where its health it compromised’-JJ Virgin, author of The Virgin Diet “All small business owners get stuck and are not sure what to do next. Mike Michalowicz shows you the very next step in growing your business right now.” -Barry Moltz, Small Business Expert “Every single business coach should be using the Fix This Next process for every client they work with. No question.” -Taki Moore, author of Million Dollar Coach Biografía del autor Mike Michalowicz (mi-CAL-low-wits) launched and sold two multimillion-dollar companies and is the author of Profit First, The Pumpkin Plan, Clockwork, and The Toilet Paper Entrepreneur. He is the host of the American Express Turning Points podcast, and he is a popular speaker who has shared his insights on business and entrepreneurship at TEDx, CreativeLive, INCmty, and others. His columns have appeared in The Wall Street Journal, Box Pro magazine, Entrepreneur, OPEN Forum, Harvard Business Review, and more. Extracto. © Reimpreso con autorización. Reservados todos los derechos. INTRODUCTION“I OWE YOU A BEER!”The subject line of Dave Rinn’s email caught my attention. I read on.“I was just sitting here buried. I recently lost one staff member to a lateral move and another is in Hawaii. Instead of three of us carrying the load, I was here alone, crushed under it. We used to just do everything that came our way, but with two people out, it was clear that our approach of putting equal importance on everything wasn’t working. We need to do the right things, not everything. Yet I was feeling paralyzed by the multitude of choices. It was like trying to go down every path at once. I didn’t know what to do next.” Sitting here buried. Feeling paralyzed. Don’t know what to do next. Yup. That sounds about right. Some business owners feel this way from time to time. Most business owners feel this way all the time. That relentless we
- Libro Impreso
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- Editorial: Vintage
- Autor: Michalowicz, Mike
